Resources & News
Most Companies Have an Identity Crisis & Not a Brand Problem
Why Your Brand Feels Like Everyone Else's Your company looks competent. Your messaging...
Are GEO “Experts” Selling You Anything New?
"GEO Experts" are selling you the retrieval layer and calling it a revolution in search marketing....
GEO Snake Oil is Real. And It’s Spreading.
Someone with "AI Visibility Expert" in their LinkedIn bio posted a case study recently. A client...
Too Big for Freelancers. Not Ready for Enterprise. Now What?
Why Growing Businesses Choose Boutique Marketing Agencies There's an awkward stage a lot of...
Google Finally Publishes First Official Info for AI Search (AEO/GEO)
This is big that Google has finally published some official information on how to optimize for...
Prompt Optimizing Is the New Snake Oil
And a Bunch of You Are Buying Into the Bullshit GEO Experts Are Trying to Sell You ...